Campaign Materials
The Campaign Materials webpage is a centralized digital hub that supports Employee Campaign Coordinators and local organizations in running successful workplace fundraising campaigns. The page provides a comprehensive suite of downloadable toolkits, media, and instructional documents: campaign coordinator checklists, instructional training FAQs, strategic success guides, and customizable promotion materials. By providing these essential tools, campaign coordinators can effectively communicate United Way's mission, engage coworkers, streamline payroll deduction setup, and maximize their local fundraising impact.
Please contact the Resource Development Director for further campaign materials and information at 315-593-1900, Option 2 or email rdd@oswegounitedway.org.
Resources
United Way Workplace Campaign
This document details the United Way Workplace Campaign for the United Way of Greater Oswego County, Inc., explaining how workplace giving via payroll deductions functions and outlining its wide-ranging benefits for employees, participating companies, and the local community.
Payroll Donation Poster
This poster explains how a modest workplace pledge of $1 a week can collectively fund critical human services, details the implementation of the 2-1-1 hotline, and breaks down the three primary impact models of funding, volunteering, and opportunity.
Partnering with United Way
This informational overview details the community-wide power of United Way partnerships, outlines questions for community leaders to assess local gaps, and provides key facts regarding the local agency's absolute fiscal independence and strict funding evaluation standards.
Electronic Pledge Form - Editable
This document allows donors to authorize tax-deductible contributions via easy payroll deductions or direct payments, with options to direct funds toward specific impact areas or leadership societies.
Fast Facts
This promotional infographic presents a high-level summary of United Way’s local impact, detailing how campaign funds are split—80% to impact areas, 12% to fundraising, and 8% to administration—while promoting the 2-1-1 helpline.
Day in the Life
This document features a visual timeline called "A Day in the Life of Your United Way Contribution," which highlights how hourly donations throughout the day support specific local partner programs ranging from early childhood care to elder nutrition and crisis housing.
The Smith Story
This narrative document uses the fictional "Smith Family" to illustrate a realistic weekly timeline of how interconnected United Way partner agencies—such as the Child Advocacy Center, ARISE, and Human Concerns—collaborate to provide immediate safety, medical, educational, and nutritional support to local families in crisis.
We live united, United we live
We live united, United we live
This 5-minute video is a campaign video for the United Way of Greater Oswego County that highlights the organization's regional mission and the collective power of community giving